The world of franchising is constantly evolving, and MYKA, an emerging Greek frozen yogurt brand, is leading a new global trend. Founded by entrepreneurial couple Javier and Natalia Ezquerro, MYKA has captured the attention and hearts of thousands of people, quickly becoming a growing love brand. What started as a dream in the prestigious neighborhood of Salamanca, Madrid, has become an international phenomenon that is poised to conquer markets from Miami to Hong Kong.
MYKA's success is no coincidence. The brand has broken new ground in the ice cream industry, offering a superior quality product and unparalleled creativity in its flavors. With a proposal that goes beyond the conventional, MYKA has reinvented the concept of Greek frozen yogurt, creating a unique experience that appeals to consumers of all ages. A visit to the Ortega y Gasset store in Madrid is enough to witness MYKA's impact: a constant line of people stretching to the corner, eager to enjoy its delicious and healthy offer.
From Madrid to the world: an unstoppable expansion
With three branches already operational and a second opening on the way, MYKA is at a crucial stage of its expansion. The brand has defined an ambitious roadmap that includes 30 units in Mexico, as well as entry into strategic markets such as Morocco and the Middle East. This growth will be driven by a mixed model that combines the opening of company-owned stores with expansion through franchising, allowing investors from all over the world to be part of this exciting project.
GNF Worldwide, experts in franchise development, is working hand in hand with MYKA to bring this global expansion to fruition. Through the Franchising Development Program and Franchising Sales Outsourcing, GNF Worldwide is helping MYKA establish itself as a leading brand in the international ice cream market. With their support, MYKA is poised to become a successful case study in the world of franchising.
If you are looking for an investment opportunity in an innovative brand with a proven concept and a solid expansion plan, MYKA is the answer. Join this Greek frozen yogurt revolution and be part of the growth of a "love brand" on the rise.
If you are interested in knowing our economic proposal for franchising in Spain or other territories, do not hesitate in contactarnos. We are at your disposal to provide you with all the information you need.
We are experts in the development and internationalization of franchises, as well as in mergers and acquisitions of business chains.
